The Media, Culture, and Communication (MCC) major at the Steinhardt School of Culture, Education, and Human Development isn’t your typical communications program. From its focus on the cultural dimensions of the media landscape to its five areas of study (global communication and media; visual culture and sound studies; technology and society; media industries and politics; and interaction and experience) that help students plan a unique path through the major, MCC affords students the freedom to investigate what they’re interested in and develop new passions along the way.
The result? Myriad career options and nearly limitless professional potential. But don’t take our word for it. Check out what these MCC alums have been up to since graduating from a program that is one of one.
Liz Una Kim, Class of 2012
Liz is a product marketer with a background in digital media and e-commerce and an obsession with how retail evolves both in real life and online. She currently works as a product marketing lead at Meta with a focus on innovating ad formats across Instagram and Facebook.
Liz was a founding member of Soko Glam’s proprietary skin-care line, Then I Met You, as well as BuzzFeed’s marketing team. She started her career in print editorial, producing fashion shoots for Vanity Fair and covers for the New Yorker. Liz is passionate about building diverse and equitable spaces and holds nonprofit donation–based office hours to guide aspiring professionals.
Jordan Cohen, Class of 2011
Jordan is an executive director of communications at the New York Times. In this position he oversees external communications for the paper’s stand-alone subscription products. For example, he contributes to the growth and subscriber engagement of Cooking, Games, and The Athletic.
Since joining the Times in 2011 as a communications assistant, Jordan has implemented communications and public relations strategies that emphasize the value of independent journalism and showcase the strength of the Times’ subscription business to global audiences. Jordan has led publicity campaigns for a variety of initiatives, including the launch of the New York Times Audio app; the acquisitions of Wordle and Serial Productions; The 1619 Project and its various forms; and several award-winning film and television projects including Framing Britney Spears and The Weekly.
Yvette Pacheco, Class of 2006
Yvette is vice president of communications at BBC Studios. Her role has her leading a team of communicators who are responsible for raising the profile and visibility of the company’s portfolio in North America and Latin America.
Prior to this role, Yvette held a number of positions in the corporate and consumer communications fields at leading agencies and brands including Univision and NASCAR. Yvette was named to PRWeek’s 40 Under 40 2019 list and was recognized as a member of Cynopsis’ 2020 Top Women in Media.
Tobi Keunecke, Class of 2016
Tobi is a public relations (PR) and talent relations specialist with a background in entertainment and digital media. He currently works as a PR specialist at Netflix in London—with stints in Berlin and Amsterdam. There, he oversees and supports Netflix’s global film and documentary feature campaigns for the Europe, Middle East, and Africa region. These have included campaigns for All Quiet on the Western Front, The Deepest Breath, The Irishman, and the upcoming Rebel Moon.
Prior to Netflix, Tobi worked as a publicist across BuzzFeed’s entertainment and commerce divisions in New York City. He also gained experience during his time in the MCC program through PR internships at Fox Broadcasting Company, ID (public relations), Sony Music, and Warner Music Group.
Victoria Caña, Class of 2016
Victoria serves as a lead producer at Riot Games, developer of League of Legends, one of the most played games in the world. She is also a cofounder of Cat Quartet Games, the studio responsible for Gladius.
In 2022 Forbes named Victoria to its 30 Under 30 list in Games. She was also named to the 2021 Game Awards Future Class, a group of individuals who represent the “bright, bold, and inclusive future for video games.”